Wednesday, 2 November 2011

Uniqlo extra fine merino wool sweaters

Clothing is a tricky one, because fit, preference, etc... but no seriously, whoever you are you should find something to love here. Unless you really can't handle wool clothing... I can't help you there.

In general Uniqlo has a great record with very durable clothing... no holes, no stretching. Seems to resist stains, even in the lighter colours. Partly this is due to using good fabrics (i.e. cotton, linen, wool). I haven't had these particular ones very long, but so far they are doing very well, even compared to some softer and cuter wool jumpers I've come across.

They have a huge variety of colours, and even though only two really jumped at me once I tried them on, I feel most people would find similar. One is blue, the other is grey. Never have I known a company to make greys interesting! You don't guess it will be, but once I tried them on I saw that it really made my eyes stand out, just really worked. Not actually boring at all. Even when worn with a black skirt!

They also offer quite a variety of cuts, and are pretty good in their size range. At the end of the day, even fitted jumpers have a tiny bit of give. I'm not promising it'll be perfect for you, but give it a try! Seriously. For myself, an absolute win, not their first, and hopefully not their last.


Cost 1-10 with ten the most expensive: 2
Value for money 1-10 with ten being the best: 9 (Might go up to 10)
Durability 1-10 with ten being the most: 6 (Might go up as high as 8 over time)
Usefulness 1-10 with ten being the most: 9 (Your mileage may vary with how much you need jumpers)
Importance 1-10 with 10 being the most: 6 (Jumpers in general, closer to 10)
Smile Factor 1-10 with ten being the most: 4 (They are cute)
Cool Factor: 1-10 with ten being the most: 3 (Which goes up if people know Uniqlo / travel to other countries)

*Do I think its the best in its field: POSSIBLY
*Could I live without it: YES, BUT MY LIFE WOULDN'T BE AS GOOD (And I think I'd need SOME jumpers!)
*Target gender, age range, and possible further demographic targets : Male, Female, Adults, City / Town

Disclaimer: No financial interest in this company and no-one else asked me to do this review.

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