Boots Provitamin Volumising Shampoo

I'm less than impressed, I must be honest. Boots does many own brand things well, even exceptionally, but this shampoo is not it.  It does clean fairly well - which is admittedly the main purpose of shampoo and one many fail on.  Also, as a volumising shampoo it made no technical claims about frizz, flyaway hairs, or shine.  So its failure to impart any of these things may be a label technicality issue. Most people who want volume, however, have fine hair. Most people with fine hair have frizz or flyaway issues. Equally, you can't have everything. I guess my final complaint, though, is it isn't really very volumising either! It weighs quite heavily on my hair as compared to other similar shampoos (Aussie, Pantene). I haven't tried other 'own-brand' shampoos, mostly because they have a bad reputation especially for tricky hair. My hair, by disclaimer, is both curly and fine, also described as 'infinitely hard to deal with.'

Cost 1-10 with ten the most expensive: 2
Value for money 1-10 with ten being the best: 3
Durability 1-10 with ten being the most: 7
Usefulness 1-10 with ten being the most: 4
Importance 1-10 with 10 being the most: 10
Smile Factor 1-10 with ten being the most: 1 
Cool Factor: 1-10 with ten being the most: 1

*Do I think its the best in its field: NO
*Could I live without it: YES
*Target gender, age range, and possible further demographic targets : Adults, Female, Teenagers, People with fine hair

Disclaimer: No financial interest in this company and no-one else asked me to do this review.

Tesco Value Toothbrush

I had to try. I mean, toothbrushes are really expensive, and actually you really *should* change them every six months, they do start to fall apart. I find mine almost unusable after a year, but the brand name ones are a chunk of change relative to the off brand. Anything under a pound has to be investigated - at least I wasn't wasting much money trying. However, let my own waste of money be a guide to you - they are *hopeless.* Despite having some of the basic technology that makes toothbrushes useful, they did only a very minimal amount to clean my teeth. Better than the old flat strange ones, and better than fingers, and thats is about all the good I can say.

Cost 1-10 with ten the most expensive: 1
Value for money 1-10 with ten being the best: 2 (It doesn't fall apart immediately, so if your choice is fingers...)
Durability 1-10 with ten being the most: 5 (To be fair I haven't tested it properly, due to lack of usefulness)
Usefulness 1-10 with ten being the most: 2
Importance 1-10 with 10 being the most: 9 (But get a real version! Its just toothbrushes that are important!)
Smile Factor 1-10 with ten being the most: 1
Cool Factor: 1-10 with ten being the most: 1

*Do I think its the best in its field: NO
*Could I live without it: YES
*Target gender, age range, and possible further demographic targets : Adults, Male, Female, Money savers

Disclaimer: No financial interest in this company and no-one else asked me to do this review.